Skip to product information
1 of 8

Bonafide Pomade | Hair Styling

Super Hold

Super Hold

Regular price $ 16.99 USD
Regular price Sale price $ 16.99 USD
Sale Sold out
Quantity

The Super Hold, a water-based hair pomade, provides an extra strong hold, high shine, and a light grapefruit fragrance. It retains its shape all day, preventing hardening or flaking. Its unique ingredients make it easy to wash, leaving no residue. Ideal for classic, neat, and slick-backed styles.


Product Details:

Hold: Extra-Strong
Finish: High Shine
Style Guide:  Ideal for managing and styling pompadours, side-parts & slick-backs
Hair Type: Ideal for straight, wavy, or curly hair types, ranging from normal to thick, and suitable for short to medium length hair.
Fragrance: Pink Grapefruit
Base: Water-Based
Origin: California, USA
Sizes: 4 oz. & 32 oz.

How to Use

Emulsify a scoop of product in dry hands. Apply evenly to lightly damp or dry hair. Style as desired.

Ingredients

Water (Aqua), Ceteareth-25, PEG-40 Castor Oil, PEG-7 Glyceryl Cocoate, Glycerin, Fragrance (Parfum), PVP, Polysorbate 20, Phenoxyethanol, Maltodextrin/VP Copolymer, Potassium Sorbate, Caprylyl Glycol, Maltodextrin, Citric Acid, Tetramethyl acetyloctahydronaphthalenes, Citronellol, Ethylhexylglycerin, Acetyl Cedrene, Citrus Aurantium Bergamia Peel Oil, Linalool, Limonene, Alpha-Isomethyl Ionone, Benzyl Salicylate, Coumarin, Pogostemon Cablin Oil, Geraniol, Vanillin, Lavandula Hybrida Extract, Benzyl Benzoate, I Red 227, I Yellow 4, IIb Violet 401

View full details

SUPER HOLD

Frequently Asked Questions

What's the difference between Super Hold, Summer Edition & Special Edition?

All 3 formulas are based around the Summer Edition base formulation with variations in fragrance, product color and label artwork. All three feature the same hold and shine levels.

All three feature a strong hold that's suitable (and best) for controlling unruly, thick and hard to manage hair types.

When would you need a extra-strong hold pomade?

If you hair is thick, difficult to manage and you have a lot it, an extra-strong hold pomade is the best way to control you hair. You technically could use a medium hold, like our Original Hold, but you'd go through much more product (and money) to achieve the results only a scoop or two of Super Hold would do.

What makes a pomade a strong hold? Less water and more binders.

Should the Super Hold be applied to wet or dry hair?

I recommend you apply this product to lightly damp or dry hair.

PRO Tip: If you need maximum hold from this product apply to dry hair, but make sure to warm the product between the palm of your hands thoroughly to make sure it spreads and combs easily.

Never apply to wet hair, you will get zero hold and you'll just waste pomade. It's a sin to waste pomade.

Can the Super Hold be restyled throughout the day?

Yes, lightly misting hair styled with water-based pomade like the Original Hold will reactivate the product, allowing the hair to be restyled with ease. Once the product has had time to dry and set, the hold will return and order will be restored to the world.

1 of 2
1 of 2

Customer Reviews

Based on 22 reviews
68%
(15)
32%
(7)
0%
(0)
0%
(0)
0%
(0)
M
M.C.

Luis never fails and i appreciate the 2x samples in the travelers size.

M
Miguel
Not sure about the shine

Smells nice and it holds my thick hair well but its not that shine as they advertised once i put it in my hair its just looks dry no shine at all for the price i think suavecito pomade is better

J
Johnny 1.
The best but half empty

Everything about it is good excpet they seemed to not fill it up. They shorted me. My hair is very stubborn but with this pomade i put my hair in check. the feel the smell the look is awesome. I would of gave 5 stars if you guys would of filled it up

G
G.L.

Love it

We love that you love it!

W
Wollenweber
Great

Works perfectly on my mustache

j
j.dominguez
World's Best Eyebrow Gel

I've tried soap brows and boy brows, and this is the only gel that locks my eyebrows in place. I like my brows bushy and lifted, and this does the trick without getting flaky or falling flat. It even holds through my bicycle commute in the Florida heat. I use a spoolie brush to comb it through my brows backward, and then I go upwards and fan it to dry faster. Although this feels like a lifetime supply now, I plan to repurchase it when it inevitably runs out.

L
Loni
Awesome

I first got Themis for my eyebrows, didn’t work out like I wanted. I use this for my hair now and I love it! I only wear my hair in a sleek bun so it really helps keep the hair in place and isn’t stiff, no white cast. It’s my new favorite product!

D
Donald

Love it, both the scent and the hold!