
New! Little Pomade Tee
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Sale
Super Hold
5.0 / 5.0
(10) 10 total reviews
Regular price From $ 16.99 USDRegular priceUnit price / per$ 69.99 USDSale price From $ 16.99 USDSale -
Matte Paste
5.0 / 5.0
(4) 4 total reviews
Regular price $ 16.99 USDRegular priceUnit price / per -
Original Hold
5.0 / 5.0
(5) 5 total reviews
Regular price From $ 16.99 USDRegular priceUnit price / per$ 14.99 USDSale price From $ 16.99 USD -
The Endless Summer
5.0 / 5.0
(5) 5 total reviews
Regular price From $ 16.99 USDRegular priceUnit price / per$ 0.00 USDSale price From $ 16.99 USD -
Sale
Special Edition
5.0 / 5.0
(3) 3 total reviews
Regular price From $ 16.99 USDRegular priceUnit price / per$ 69.99 USDSale price From $ 16.99 USDSale -
Texture Spray
5.0 / 5.0
(1) 1 total reviews
Regular price $ 16.99 USDRegular priceUnit price / per -
Fiber Pomade
5.0 / 5.0
(4) 4 total reviews
Regular price $ 16.99 USDRegular priceUnit price / per -
All Around Pomade
5.0 / 5.0
(5) 5 total reviews
Regular price $ 16.99 USDRegular priceUnit price / per -
3-Pack of Product Kit + FREE Pocket Comb
Regular price $ 45.99 USDRegular priceUnit price / per$ 56.96 USDSale price $ 45.99 USDSale -
Comb Your Hair Kit + FREE Pocket Comb
Regular price $ 19.99 USDRegular priceUnit price / per$ 26.98 USDSale price $ 19.99 USDSale -
The Endless Summer, 32 oz. + FREE Pocket Comb
5.0 / 5.0
(5) 5 total reviews
Regular price $ 69.99 USDRegular priceUnit price / per$ 0.00 USDSale price $ 69.99 USD -
Super Hold, 32 oz. + FREE Pocket Comb
5.0 / 5.0
(10) 10 total reviews
Regular price $ 69.99 USDRegular priceUnit price / per$ 69.99 USDSale price $ 69.99 USD -
Special Edition, 32 oz. + FREE Pocket Comb
5.0 / 5.0
(3) 3 total reviews
Regular price $ 69.99 USDRegular priceUnit price / per$ 69.99 USDSale price $ 69.99 USD -
Original Hold, 32 oz. + FREE Pocket Comb
5.0 / 5.0
(5) 5 total reviews
Regular price $ 69.99 USDRegular priceUnit price / per

bo·na fide \ˈbō-nə-ˌfīd\ adjective
genuine, sincere, and made in good faith
Styling tools
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A Long Comb
Regular price $ 9.99 USDRegular priceUnit price / per$ 9.99 USDSale price $ 9.99 USD -
A Texture Comb
Regular price $ 9.99 USDRegular priceUnit price / per$ 9.99 USDSale price $ 9.99 USD -
A Round Brush
Regular price $ 9.99 USDRegular priceUnit price / per -
A Pocket Comb
Regular price $ 9.99 USDRegular priceUnit price / per$ 9.99 USDSale price $ 9.99 USD -
A Paddle Brush
Regular price $ 11.99 USDRegular priceUnit price / per
Bundle up and save
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Comb Your Hair Kit + FREE Pocket Comb
Regular price $ 19.99 USDRegular priceUnit price / per$ 26.98 USDSale price $ 19.99 USDSale -
3-Pack of Product Kit + FREE Pocket Comb
Regular price $ 45.99 USDRegular priceUnit price / per$ 56.96 USDSale price $ 45.99 USDSale -
Sale
Combs & Brush Kit
Regular price $ 25.99 USDRegular priceUnit price / per$ 31.96 USDSale price $ 25.99 USDSale
Tees
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Little Pomade Tee
Regular price $ 19.99 USDRegular priceUnit price / per -
No Bad Hair Tee
Regular price From $ 16.99 USDRegular priceUnit price / per -
Shears Tee
Regular price From $ 16.99 USDRegular priceUnit price / per
The collections
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GIFTS & KITS
Bundled Items that make great gifts for any Bonafide Friend!

Product Guide
If you're having a hard time deciding which product is right for you, take a few minutes to look over our product guide to help you along on your bonafide journey. If you're still unsure, tap the chat bubble on the bottom right corner of our website to chat or email with one of the owners (Luis or Gaby) for a bonafide recommendation!
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Comb your hair & everything will be okay!
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Pick your color, define your style.
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