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Bonafide Pomade | Hair Styling

Original Hold, 32 oz. + Pick a Free Comb

Original Hold, 32 oz. + Pick a Free Comb

Regular price $ 69.99 USD
Regular price Sale price $ 69.99 USD
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A barbershop standard since 2012, the Original Hold is a water-based pomade with our signature citrus fragrance, medium hold and high shine.

Product Details:

Hold: Medium
Finish: High Shine
Style Guide:  Ideal for managing and styling pompadours, side-parts & slick-backs
Hair Type: Ideal for straight, wavy, or curly hair types, ranging from fine to medium, and suitable for short to medium length hair.
Fragrance: Pink Grapefruit Juice
Base: Water-Based
Origin: California, USA
Sizes: 4 oz. & 32 oz.

Emulsify a scoop of product in dry hands. Apply evenly to lightly damp or dry hair. Style as desired.

Water (Aqua), Ceteareth-25, Peg-40 Hydrogenated Castor Oil, Glycerin, Polysorbate 20, Fragrance (Parfum), Peg-7 Glyceryl Cocoate, Dmdm Hydantoin, Propylene Glycol, Diazolidinyl Urea, Iodopropynyl Butylcarbarnate, Orange 4 CI 155510, Limonene, Benzyl Benzoate

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Original Hold

Frequently Asked Questions

If your hair is easy to control, a medium hold pomade like the Original Hold has more than enough hold to control the hair. If your hair is thick and unruly, the Original Hold can still be used to tame your hair, but you will need a lot more pomade, making a Strong Hold a more cost effective pomade.

No, the Original Hold is a highly versatile product, used in small amounts, it can be used to create messy, choppy modern looks. It can also be used to tame flyaways when tying up long hair.

I recommend you apply this product to lightly damp or dry hair.

PRO Tip: If you need maximum hold from this product apply to dry hair, but make sure to warm the product between the palm of your hands thoroughly to make sure it spreads and combs easily.

Never apply to wet hair, you will get zero hold and you'll just waste pomade. It's a sin to waste pomade.

Yes, lightly misting hair styled with water-based pomade like the Original Hold will reactivate the product, allowing the hair to be restyled with ease. Once the product has had time to dry and set, the hold will return and order will be restored to the world.